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Not many months ago, I wrote a blog named Vital Stats. The post talked primarily about reach and traffic source for mDakia.com. Today while analyzing the trend I noticed few things, which I believe are worth sharing with the readers.

mDakia has crossed all the boundaries and is now making its presence felt in all the continents except Antartica

We have conquered 30 countries. The count for same was 14 in May 2008.

Users from 253 cities of the world have visited mDakia.com.

In India we have users from 65 cities as compared to 30 odd almost 100 days back!!

If you are wondering what makes mDakia popular, try mCards !!

Well that’s right!!

Now every time you login on to mDakia.com, the credit count increases by one.

Does that mean your credits can zoom to 100 million ? The answer, surprisingly, is YES. The only catch here is that it will take 500 million days to do that :P. To put it simply, maximum number of credits that can be earned in one day is 5 but at the same time this process can be repeated for another zillion years

The icing on the cake is that this is not the only way of becoming rich( of course in terms of credits). The other ways, although less popular, are described below.

# Referring friends Refer a friend using our referral utility

# Promotional code For this all you need to do is wait for a surprise SMS containing promotional code. The promotional code can be punched in homepage to get the quantum jump !!

mDakia.com as you might know is research oriented firm. The idea is to do statistical analysis on mobile usage of Indians. Now that we have sufficient subscribers ( read data), time has come to find some pattern, correlation & trend. But why am I saying this to you ? Are you really interested in it ? Answers to both these questions might be big NO (read probability tending to 1 :P)

Hang on, I have something which you might find intriguing. Whenever, we get a missed call or SMS from unknown number, the first question that most of us ask is…. Yeh kahan ka code hai ? Well I have compiled the list of mobile codes of India, which, would certainly answer the big question

In case you are thinking that this guy has got real pathetic sense of color combination, try correlating it with logo of your favorite service provider

The following table is for people who are NOT intelligent enough to make out what “MP” or “AP” stands for

Readers, I understand this is not the best way of representing the information. I am in process of simple AJAX code, which , will replace this post. Also, setting up a database would help in updating the information and doing “Statistical Analysis”

Try googling with following keywords “SMS mCards” and the first link, to surprise of most of us (excluding me), turns out to be http://www.mDakia.com

Well, this can be easily understood with the help following pointers

1) Innovative Product: Since inception, we claimed mCard to be a innovative product.Now, we have a proof for same!!

2) Popularity: Its universally accepted that PageRank is key indicator of popularity. In fact, People spend loads of money to find a place in first page of Google Search. Moreover, I am aware of few consultancy firms working to help companies improve PageRank. For mDakia, it took less than 6 months to secure the enviable position.

3) Huge user-base: Traffic attracted by the website contributes substantially to improve PageRank

4) Spread of users: This post on site statistics talks about it in great detail. Important thing to note here is that aforementioned blog is more than a month old.

Self-praise ? checkout the screen shot, after all a picture says thousand words

Oh, the comfort, the inexpressible comfort of feeling safe with a person, having neither to weigh thoughts nor measure words, but pouring them all out, just as they are, chaff and grain together, certain that a faithful hand will take and sift them, keep what is worth keeping, and with a breath of kindness blow the rest away. ~Dinah Craik

These four line manages to describe my relationship with dad, partially. Honestly it’s impossible to describe THE relationship in words.This Fathers’ day make your dad feel special by sending him personalized mCard(s). mDakia.com brings you host of expressive mCards for the occasion, choose the one that best portrays your relationship with dad.

Dad, you’re someone to look up to no matter how tall I’ve grown. ~Author Unknown

Happy Fathers’ Day,
mDakia.com

I know whats the first thing came to your mind ;).Sorry to disappoint you. Since mPatra is all about mDakia, this post is no different :P.

Well, mDakia has been using Google Analytics since almost a month now and the results are astounding. What follows next are the findings which can surely turn on any one under the sun.

* Hits came from 15 countries

* mDakia has spread to 33 cities in India

* 92.56% of new visitors considered the service worth enrolling
* 31.46% of the traffic was from referring sites

* 11.2% of hits were from mobile devices.
* 43.54% of the visitors were first-timers.

* Average time spent on mDakia.com was 7:38 minutes

The list is long but overdose of aphrodisiac is not good for health, so will share remaining details next time

“Why mDakia.com ? Didn’t you get any other domain name ? ” This is the question which I am made to answer every time I tell my friends about mDakia.com. Today when number of page hits has crossed five digits and user count is all set to breach the thousand mark, its virtually impossible for me to answer the big question. Hence this blog.

This Dakia, like any other postman is designed to deliver (read spread) message ( Oh please I am not referring to SMS :D). In fact the message is pertaining to GPRS and the power lying in it. I and founders of mDakia.com strongly believe that mobile web is being underutilized in India and mCard is our first foot forward towards revolutionizing mobile web.

mCard, as most of you might NOT know, is mobile counterpart of e-card. And mDakia.com allows you to send personalized mCards to any GPRS-enabled mobile phone in India and that too free of cost!! Excited or confused ? In either of cases I would suggest you to give it a shot

Just in case you are still wondering why “m” is lingering around each word, its for mobile

Yours sincerely,
Sumit Ramani,
Consultant-mDakia.com